Game on! Netflix has officially secured the exclusive broadcasting rights to the FIFA Women’s World Cup for 2027 and 2031 across the U.S. and Canada. The exciting announcement marks a major milestone for women’s soccer and how fans will experience one of the world’s biggest sporting events going forward. Not only is this deal a bold move for Netflix as they continue to invest in live sports, but it’s also the first streaming deal of its kind in Canada. Previously, World Cups have always been aired on TV where it’s free for everyone to tune in, but now Canadian fans will have to stream the full tournament live on Netflix as a subscriber. The U.S. rights were announced later last year, but now that Canada has been locked in, Netflix officially holds the exclusive North American rights for the next Women’s World Cups. Keep reading for a breakdown of everything we know so far surrounding the 2027 and 2031 FIFA Women’s World Cups and the impact Netflix’s new broadcasting deal could have!

Everything We Know: 2027 & 2031 FIFA Women’s World Cup

The 2027 FIFA Women’s World Cup tournament will be hosted in Brazil from June 24th to July 25th, 2027.It will feature 32 teams from around the world, competing in eight cities throughout Brazil. The 2031 edition will be even bigger as the first-ever 48-team edition of the tournament. And with this new Canada deal, fans across North America will experience the full tournament live on Netflix, included in all subscription plans. Not only will fans across North America get to watch the matches, leading up to the tournament Netflix will produce exclusive documentaries spotlighting the top players, their journeys, and the explosion of the sport around the globe.

Netflix’s Impact on Women’s Soccer

You may be wondering why Netflix’s broadcasting deal matters so much to fans around the world! Not only is this a major expansion of Netflix’s growing live sports footprint but it’s also a reflection of FIFA’s shared commitment to growing the women’s game. Netflix is no stranger to streaming when it comes to sports. The Katie Taylor vs. Amanda Serrano 3 boxing match became Netflix’s most watched women’s sports event with a record-breaking 74 million live viewers. While last year’s co-headliner with Jake Paul vs. Mike Tyson brought in 108 million viewers globally. With NFL Christmas Day games, the upcoming Canelo vs. Crawford fight, and WWE Raw live weekly on Netflix, the streaming platform continues to change how live sports reach fans. Aside from live sporting events, Netflix has also been making waves in the sports documentaries category with titles like Beckham, Sunderland, and Neymar: The Perfect Chaos, showcasing their investment in soccer as a whole. 

Netflix Chief Content Officer Bela Bajaria was quoted saying “I’ve seen the fandom for the FIFA Women’s World Cup grow tremendously — from the electric atmosphere in France in 2019, and most recently, the incredible energy across Australia and New Zealand in 2023. Bringing this iconic tournament to Netflix is not just about streaming matches — it’s about celebrating the players, the culture, and the passion driving the global rise of women’s sports.” Netflix will cover all languages for broadcasts including English and French for Canada and is setting the stage for the FIFA Women’s World Cup to reach more fans than ever before!

With a little under two years to wait until the 2027 FIFA Women’s World Cup kicks off in Brazil, Netflix and FIFA are hard at work to give fans a better viewing experience for the most prestigious competition in women's football. From live match coverage in all languages to exclusive behind-the-scenes shows, we can all agree that the event is shaping up to make history! Get your 2023 Panini Women’s FIFA World Cup Stickers at SoccerCards.ca and kick start your collection.